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PRESS RELEASES | ![]() |
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Dec 13, 2001 Onyx Software Showcases Real-World Customer Success at DCI Los Angeles Joint Keynote with Seattle Mariners Focuses on Measurable ROI, Speed to Benefit BELLEVUE, Wash. - Onyx® Software Corporation (NASDAQ: ONXS) takes center stage today with its keynote address at DCI's Customer Relationship Management (CRM) conference and exposition in Los Angeles. Onyx is jointly presenting a real-world case study with the Seattle Mariners, highlighting how the Mariners use Onyx software to build loyalty and create new revenues for the major league baseball team. Providing a gracious customer experience is important to any business, and in the highly competitive sports entertainment market, it is the means to grow ticket sales and other revenue streams. Onyx worked with the Mariners to tailor its CRM software to support the specific, unique needs of the Mariners organization and its business. With Onyx's help before, during and after the implementation, the Mariners were able to go live in less than two months and meet a very aggressive implementation schedule. Today, the organization is already realizing tangible, measurable benefits. "Onyx's philosophy focuses on helping companies use technology as an enabler for their business. It all boils down to sustainable competitive advantage - not just today, but in the future," said Kevin Hoffberg, chief knowledge officer of Onyx Software. "The critical question is, 'Do you win by customizing someone else's vision of CRM, or do you win by using technology to power the delivery of what makes your company unique?' The Mariners have answered that question by choosing the latter strategy, and they're already reaping immense rewards."
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info@onyx.com Copyright © 2008 Onyx Software, a Consona CRM solution. |
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